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Introduction
As a provider of automotive repair and maintenance services, Wrench aspired to create a distinct identity while effectively marketing their offerings. They required our help with formulating their brand, designing their website, and marketing their services, essentially from scratch. Enthused by their unique offerings, we eagerly took on the task of crafting their brand strategy, designing their website, and orchestrating their marketing efforts, essentially starting from scratch.
Challenge
As a provider of automotive repair and maintenance services, Wrench aspired to create a distinct identity while effectively marketing their offerings. They required our help with formulating their brand, designing their website, and marketing their services, essentially from scratch. Enthused by their unique offerings, we eagerly took on the task of crafting their brand strategy, designing their website, and orchestrating their marketing efforts, essentially starting from scratch.
Our Strategy
With the reins in our hands, we could control every phase of the process, from branding, design, and development, to forming and implementing an extensive digital marketing plan to drive organic growth of their app and website traffic. A complete website and app overhaul provided us with a clean slate to work on and efficiently fulfill their needs.
During the branding phase, we designed their logo, identified and updated their typography according to their brand offerings, and designed stationery items as part of the marketing collateral. Once done with the branding, we moved on to the design and development of their app and website. The website redesign focused on creating an intuitive interface, ensuring seamless navigation and a user-friendly experience. The digital marketing plan, on the other hand, was devised to maximize brand visibility and attract potential customers. It consisted of Search Engine Optimization tactics, Pay-Per-Click, and display advertising alongside content marketing across different platforms.
The Results
Of course, words mean nothing if the numbers don’t prove them. Over the span of just two months, we were able to effectively and efficiently:
- Redesign and develop all digital resources
- Craft a holistic marketing plan
- Increase organic reach by up to 500%
- Improve website conversion rate
- Increase brand engagement on the website and across social channels
Edward Petersen
Co-Founder Wrench
They helped us build a strong digital presence and gave our brand the best possible chance of success. again in a heartbeat.